Simple Waffle Towel

4.5
Rated 4.5 stars
8 Reviews

Simple Waffle Towel

$ 10.00
$ 10.00
color

White

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SO FRESH

  • Comes in 4 sizes
  • Available in White and 11 additional colors
  • 100% cotton waffle weave towels
  • Oeko-Tex Standard 100 certified
  • 370 gsm weight
  • Generously sized, loose knit, stonewashed in Portugal for softness
  • Quick to dry and resistant to shrinkage
  • Just gets better: absorbency and softness increases with each wash

Material:
Cotton

Dimensions:
Washcloth 12"L x 12"W
Hand 20"L x 39"W
Bath 32"L x 59"W
Sheet 39"L x 71"W

Machine wash cold + tumble dry.
Softness and absorbency increases with each washing.

Portugal

Stack of various textiles in white and flax.

Simple collection

Our Simple Collection is all about pared back design, made from tried and true materials that last and last. These pieces are versatile and useful, designed with an easiness that makes them seem at home in traditional or minimalist spaces, and can make small moments feel nice and big ones feel… well, simple.

SHOP SIMPLE COLLECTION

Ratings & Reviews

4.5
Rated 4.5 stars
Based on 8 reviews
Total 5 star reviews: 7 Total 4 star reviews: 0 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 1
8 reviews
  • Che B.
    Verified Buyer
    Simple Waffle Towel - Blush
    Reviewing
    Simple Waffle Towel - Blush
    I recommend this product
    Rated 5 stars
    Yesterday
    Love these towels

    I had the dish towels first and loved them, so decided to take the plunge on these. So glad I did. They’re so fast drying and look good too. If you like a super plushy towel, this isn’t for you, but if you like a moisture wicking waffle towel, these are amazing.

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  • Jes S.
    Verified Buyer
    Simple Waffle Towel - Black
    Reviewing
    Simple Waffle Towel - Black
    I do not recommend this product
    Rated 1 stars
    2 days ago
    Black waffle towels

    This is the second set of your waffle towels we’ve purchased (order #8447393). The first set was highly recommended and exceeded our expectations for absorption - we were not used to the texture and it was hard to believe they were absorbing just as well if not better than our more traditional towels. So we ordered this second set to coordinate in our bathroom. This set is different from the first set. The towels do not have the same properties as the first set we ordered back in July (order #8446821). Despite several runs through the wash, this set does not absorb water. Water actually beads up on top of the towel (see attached photos and video - this is JUST water). My husband is convinced these towels are either not made of cotton or have been treated with something to make them water resistant. I question whether these were made in Portugal using the same process as the previous set we ordered (which look beautiful and function wonderfully). In support of my theory (not my husband’s), the two larger towels in this order have tags that do not say “Made in Portugal” like the first set of towels we ordered and like the smaller black hand towel. The small hand towel actually absorbs water better then the larger towels. I honestly would not have purchased these towels if they were available on clearance for $10 at Target. They look beautiful, but don’t work. I would not purchase these towels again or do not at this point feel comfortable recommending them to anyone, despite…

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    HN Profile picture for Hawkins New York
    Hawkins New York
    Yesterday

    Hi Jes,

    Thank you so much for taking the time to write, I am so sorry to hear this. Gratefully, our towel production has not changed; they are still made in Portugal, with our partners of many years.

    I would love the opportunity to make this right, and will be following up directly.

    Very best,
    Sarah

  • Jenni C.
    Verified Buyer
    Simple Waffle Towel - White
    Reviewing
    Simple Waffle Towel - White
    I recommend this product
    Rated 5 stars
    1 week ago
    LOVE!

    We bought a couple of the towels to try them out. We’re now buying the full set. They are modern, luxury, quality! Highly recommend!

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  • Natascha P.
    Verified Buyer
    Simple Waffle Towel - Light Grey
    Reviewing
    Simple Waffle Towel - Light Grey
    I recommend this product
    Rated 5 stars
    1 month ago
    So soft!

    The softest towels!

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  • Karlie K.
    Verified Buyer
    Simple Waffle Towel - Black
    Reviewing
    Simple Waffle Towel - Black
    I recommend this product
    Rated 5 stars
    1 month ago
    Lightweight and absorbent

    Love these thin yet absorbent towels. Feels like luxury hotel linens. If you’re used to classic, fluffy towels you might not like them at first, but give them a chance and you’ll never go back to the fuzzy style. These are super thin but quick to absorb water, and dry out quickly so you’re not stuck with a mildewy towel. Excellent!

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